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What is the Optimal Video Length for Shorts?

Quick Answer

For virality: 15-45 seconds. For TikTok Creativity Program: 1+ minute minimum. Balance based on your goals.

Detailed Explanation

Shorter videos (15-30s) have higher completion rates = better algorithm performance.

TikTok Creativity Program requires 1+ minute for payment.

YouTube Shorts: under 60 seconds, but aim for 30-45s sweet spot.

Test different lengths to find what works for your content.

Key Takeaways

Shorter = higher completion

1+ min for TikTok payment

YouTube max 60 seconds

Test and optimize

Niche affects optimal length

Real Examples

Motivation: 20-30 seconds optimal

Reddit stories: 45-60 seconds

Educational: 30-45 seconds

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